Filed under: .2 videos, .3 shreddage, .4 fashion, .5 music, .6 partay, .7 travel, .8 food, .8 funny shit, .9 industry haps | Tags: mahfia productions, mahfia.com, the mahfia
Check out the new new MAHFIA.COM . This has been a project of mine in the works for oh about…my whole life. Always knew I was going to start my own business since high school and well that time is finally here! The teaser site for MAHFIA.COM launched February 2010 and things have been moving forward at lighting speed ever since. I don’t have too much time to update WoozyLife anymore so these pages will just have to serve as a time capsule for 2009. If MAHFIA.COM doesn’t work out, woozylife is back on! Just kidding.
MAHFIA.COM is a lifestyle videozine that will be like nothing you’ve ever seen before. I’d try to put it in words but I’m a visual person so you’ll just have to watch it unfold and take some wild guesses until the full launch this June.
For now, here are all the clues…
http://mahfia.com/
http://vimeo.com/channels/mahfia
http://www.facebook.com/themahfia
http://twitter.com/themahfia
http://mahfiaproductions.tumblr.com/
stay tuned….SECRETS OUT SUMMER 2010
Filed under: .2 videos, .9 industry haps | Tags: mahfia productions, mahfia.com
WELCOME TO THE MAHFIA. DON’T ASK QUESTIONS. JUST WATCH.
Filed under: .2 videos, .3 shreddage, .7 travel | Tags: annie sullivan, goro camera, jen smith, mahfia productions, sector 9
Last summer seems like yesterday but when I think about the fact that it’s almost THIS summer then I think to myself damn time does really FLY. Anyhow, back in July I went along with Sector 9 girls team riders Annie Sullivan and Jen Smith for a week long road trip up and down the best coast known as the west coast. We surfed and skated the shiet out of CA and I filmed the entire journey. Right before we left I picked up a GoPro helmet cam and we tested it out on this trip. I finally got around editing together a quick piece so here it is….enjoy!
this shit is funny. if I had a little sister, i could only hope that she’d be as awesome as either of these little boogers
Filed under: .2 videos, .3 shreddage, .7 travel | Tags: cwc phillipines, melissa marquardt, wakeboarding in the phillipines
Check out this quickie vid of Melissa gettin down at the world famous CWC rail park www.camsurwatersportscomplex.com earlier this year in the Phillipines. I wonder if they serve lumpia at the snack shop, cause wakeboarding plus lumpia would be shredtastic.
Filed under: .2 videos, .3 shreddage, .5 music, .6 partay, .7 travel | Tags: alterna films, booty call soundsystem, elektro snowboard film, vera janssen
Last friday was the “Elektro” premier party european tour kick off at Subway Club, Cologne, Germany. I rolled with Vera to the premier and It was crazy good times. These kids know how to party, for real. I shot video and my buddy Jon edited this little number together in one day.
BOOTY CALL SOUNDSYSTEM + Schlachthofbronx from Munich bringing the party.
Sneak a peep:
Check out the trailer for the film as well…so sick:
Filed under: .2 videos, .3 shreddage | Tags: alterna films elektro, vera janssen
Let me tell you a little bit about my friend Vera Janssen. Vera is in my opinion the most underrated pro female snowboarder in the industry. She doesn’t do mainstream contests like X Games or Dew Tour because she’s got more important things to do with her time…such as shredding and filming with a crew of gnarly ass dudes in Whistler, BC backcountry. Vera is hands down the gnarliest chick I know and I think she is better than most of the more well known pro girls out there. Mainly because she goes balls out on her snowboard, lacks this thing called fear and listens to death metal. She also kills it on a skateboard and a wakeboard. WTF! If you’ve never heard of Vera, you will be hearing about her way more soon because she has a part in Alterna Film’s 2009 production “Elektro”. The film is premiering in Cologne, Germany in a couple weeks from now and I’m heading out there to check it out and have myself a little eurotrip….!

thats a huggeee box. photo: julien sallenave

wish i could do this!

yup she's better than you on a skateboard too photo: dan coronado

don't f with vera, she will kick your ass with her boots on
So skateboarding is likely to be in the olympics soon, yet shit like this is still happening? The best part about it is that the kid wasn’t even skateboarding. He was holding is board and walking…WOW.
One time in college I was skating back to my dorm on campus, just cruising along minding my own business trying to get from point A to B a little quicker. A cop rolled up next to me while I was skating and told me to get off the street and take my hands out of my pocket. Really??? It’s almost 2010 people, skateboarding will probably be the best thing to happen in your kids generation.
Filed under: .1 random photo, .2 videos, .3 shreddage, .4 fashion | Tags: leticia bufoni secret ad
Bet you didn’t think the two would ever go together. Well guess what you are WRONG. Check out this month’s issue of Glamour Magazine with a Secret deodorant ad in it featuring one of the most bad ass girl street skaters, Leticia Bufoni. I saw Leticia skate for the first time in 2007, fresh off the plane from Brazil competing in X Games at age 15, and she has been killin’ it since then. She was added to the Osiris team by Tony and I worked with her and photographer Ana Paula Negrao who took her under her wing to help her career these past couple of years. I helped Leticia get her work visa last year and now she is going to school at Hollywood High and shreddin’ the streets of LA. Most recently she won the Maloof Money Cup which is one of the biggest skate contests of the year.
So how in the hell did a secret deodorant ad come about? Well, William (Marketing at Osiris Shoes aka my office roommate) got an email from his buddy Dave at iPath who got an email from his buddy that read this:
“A friend is doing casting and they’re looking for a girl who can do tricks down a 5-stair. And she has to be attractive. Does this exist? Do you know of anyone?”
“does this exist?” is my favorite part. Well as a matter of fact yes she does exist and her name is Leticia. So after a handful of emails later, Leticia and Ana were off on a plane to New York and here is the finished product. The ad is of course real, the only thing is the heels are photoshopped. I mean skateboarding in heels is something that is definitely impossible unless you are cool with spraining both your ankles. She is boardsliding a handrail on a 5-stair in a pretty damn short dress with hair and make up intact which is pretty damn impressive. Anyhow, she is also featured on the Secret homepage. Check out what Leticia can do on a skateboard in normal clothes in the video below…


